A festive and New Year gift of kindness
As we settle back into work after the festive break, many of us are still reflecting on the moments that mattered most over the end-of-year period – this being connection, love and kindness.
That’s why we decided this year, instead of sending traditional festive cards or gifts, we’d give something different: financial aid to charities doing vital work in our communities and across the world.
Giving with purpose in 2025
We’ve pledged to these charities to reflect the diversity of our people and regions – and the causes closest to our hearts:
Boston Children’s Hospital – providing life-changing care for children with chronic illnesses.
Alzheimer’s Society – helping dementia sufferers to navigate daily challenges and support those caring for them.
Save the Children – saving children’s lives, wellbeing and futures in an increasingly dangerous world.
UNICEF – operating in 190 countries to defend children’s lives and rights from early childhood to adolescence.
By donating, we’re able to extend the spirit of the festive season beyond our immediate circles and into places where assistance is needed year round.
Kindness that carries forward in 2026
As we’ve stepped into the New Year, it’s a fitting reminder that generosity doesn’t need to be limited to a single season. We’re championing kindness, inclusion and community, and hoping this gesture sets a positive tone for the year ahead.

